Summary: Bali has been named the world's top travel destination for 2026, drawing on its mix of natural scenery, cultural depth and diverse visitor experiences. Over 7 million international tourists visited Bali in 2025, helping the island overtake cities such as New York, London, Dubai, Paris, Rome and Bangkok.

Bali has been named the world's top travel destination for 2026, a recognition credited to the island’s combination of pristine landscapes, rich culture and wide-ranging tourism offerings that appeal to different types of travellers.

Bali rises above iconic global cities

The island's elevation to the top slot for 2026 places it ahead of long‑standing favourites including New York City (USA), London (UK), Dubai (UAE), Paris (France), Rome (Italy) and Bangkok (Thailand). Analysts attribute the shift to Bali’s ability to blend nature, culture and luxury in ways that attract both mass and niche tourism markets.

Record visitor numbers in 2025

Over 7 million international tourists visited Bali in 2025, a new benchmark for the island and a major factor in its top ranking for 2026. The figure reflects sustained demand across leisure, wellness, adventure and cultural travel segments.

What sets Bali apart

  • Natural beauty: beaches, rice terraces and volcanic landscapes
  • Cultural heritage: temples, traditional dance and art markets
  • Variety of experiences: adventure, luxury, wellness and retreats
  • Accessibility: growing flight connections and established tourism infrastructure
  • Safety and appeal for solo travellers
  • Distinctive cuisine and food experiences

Bali’s natural attractions range from well‑known beaches such as Padang Padang and Nyang Nyang to inland highlights like the Tegalalang Rice Terraces and Sekumpul Waterfall. Adventure seekers still flock to Mount Batur for sunrise hikes, while islands such as Nusa Penida provide diving and snorkeling opportunities.

Bali rice terraces and temple with coastal backdrop showcasing natural beauty and cultural sites
Bali's mix of coastal scenery, rice terraces and temples is central to its appeal as a top travel destination.

How Bali compares with New York, London and others

While New York, London and Paris dominate in urban culture, museums and business travel, Bali’s draw stems from its relaxed pace, natural settings and cultural immersion. Dubai’s focus on lavish entertainment and shopping appeals to luxury travellers, but Bali’s combination of attainable luxury, spiritual experiences and nature has broadened its market appeal.

Practical travel information

The best months for outdoor activities in Bali are April to October. November to March is quieter for visitors and can suit travellers seeking solitude. Bali is served by Ngurah Rai International Airport (Denpasar) with direct connections from hubs such as Singapore, Sydney and Kuala Lumpur and expanding services from Indian cities. On arrival, taxis, ride‑hailing apps and private drivers are common ways to travel around the island.

Food, wellness and solo travel appeal

Bali’s culinary scene—and dishes such as Babi Guling and Sate Lilit—contribute to its growing reputation among food travellers. The island’s widespread yoga retreats, spas and wellness resorts also attract visitors prioritising health and mindfulness. Combined with a reputation for safety and social hubs like Ubud, Bali has become particularly popular with solo travellers.

So what? Bali’s top ranking matters because it signals shifting traveller preferences toward destinations that offer nature, culture and flexible experiences in a single place. For travellers, this means more flight options, expanded tourism services and a wide choice of activities. For industry players, Bali’s ascent highlights the commercial value of balancing sustainability, cultural authenticity and high‑quality visitor experiences.