Tulum will host the Destination Wedding Business Summit from February 11–13, 2026, spotlighting its rise as a premier wedding and romance tourism hub.
Summary: Tulum will host the Destination Wedding Business Summit from February 11–13, 2026 as part of Tulum Wedding Week. The three-day programme includes a couples’ workshop, a day for industry professionals, and a public wedding expo with dozens of vendors and thousands of expected visitors.
Tulum, Mexico, will stage the Destination Wedding Business Summit from February 11 to 13, 2026 as a headline event of Tulum Wedding Week 2026, reinforcing its standing as a leading global destination for luxury weddings and romance tourism.
Event overview and dates
Organisers have positioned the summit as a focal point for wedding industry leaders and creatives, with sessions designed to highlight Tulum’s mix of luxury venues, natural beauty, and bohemian charm. The summit takes place over three days and aims to bring together couples, planners, venue owners and other wedding professionals from the region and beyond.
A tailored three-day programme
The summit is organised into distinct days to meet the needs of different audiences, from soon-to-be-married couples to industry professionals and the general public.
- Day 1 (February 11): Focused on couples planning a Mexican Caribbean wedding, featuring workshops and sessions to help with venue selection, vendor choices and planning tips. An estimated 30 to 40 couples will participate.
- Day 2 (February 12): Dedicated to industry professionals — wedding planners, DMCs, venue owners, photographers and other creatives — offering presentations and panels on business growth and global market trends, with 50 to 100 professionals expected.
- Day 3 (February 13): A free public wedding expo showcasing over 70 to 100 vendors across floristry, fashion, music, photography and more, open to the public with projected attendance of 3,000 to 3,500 visitors.
Why Tulum appeals to wedding couples
Tulum’s combination of white-sand beaches, upscale resorts, private villas and distinctive boutique venues has made it a favoured choice for couples seeking both intimacy and style. The wider Riviera Maya offers a variety of settings, from small beachfront ceremonies to large resort celebrations.
Beyond locations, Tulum has built a reputation for bespoke wedding services — gourmet catering, tailored décor, professional photography and curated entertainment — all delivered with a relaxed, bohemian aesthetic that many couples prefer.
Industry impact and networking opportunities
Organisers say the summit will act as a platform for exchanging best practices, exploring new technologies and discussing marketing strategies that will shape the destination-wedding sector. It is intended to strengthen links between local suppliers and international planners while spotlighting market trends.
By congregating planners, DMCs, venue owners and creatives, the summit should foster partnerships that benefit both local businesses and visiting couples, driving demand for services and accommodation in the Mexican Caribbean.
Sustainability and local benefits
The summit is part of a broader push to grow romance tourism in the Mexican Caribbean while promoting sustainable practices. Planners and venues in the region are increasingly highlighting eco-friendly options to appeal to couples who prioritise environmental responsibility.
The future of weddings in Tulum
As destination weddings grow in popularity, events like the Destination Wedding Business Summit are likely to become annual touchpoints for the industry, helping to cement Tulum’s role as a top-tier location for romantic celebrations and providing professionals with knowledge and contacts to expand their businesses.
Why this matters: For travellers and the wedding industry, the summit underlines Tulum’s increasing attractiveness as a place to marry, honeymoon and host ceremonies that combine luxury with environmental awareness. For local suppliers, the event represents a concrete opportunity to broaden their client base and showcase services to an international audience.
Sources
